Kaizer Chiefs marketing director Jessica Motaung says the 2020/21 home and away jerseys pay tribute to the club’s rich heritage.
“It’s a great coincidence that we launch and announce next season’s jerseys during Heritage month in South Africa,” Chiefs marketing director Jessica Motaung told the club’s official website.
“The home jersey is a strong symbol of the lion’s mane. And this is fitting for our Chairman Kaizer Motaung who started this institution 50 years ago.
“We are now paving the way for the next 50 years as we move to the next generation of Chiefs lions and leaders. As Amakhosi we say you can’t stop the passion of our supporters as they are the catalyst for the brand.”
“Gold and black are our traditional colours, while blue is the colour of the sky and sea. It is often associated with royalty, depth and stability.
“It symbolises trust, loyalty, wisdom, confidence, intelligence, faith and the truth. It is futuristic and represents the technological aspects of the jersey,” adds Motaung.
“As a country and a club, we have been through much in the past few months. We now have a new sense of urgency to do better. The new collection is unconventional in design and colourful, it’s exactly what we need – the unexpected.
“We urge our supporters to buy the new jerseys in numbers and wear them when they support the team from home, while we play behind closed doors. We say forward forever Amakhosi as we get into the 2020/21 season.”